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Trends in the Use of Neuromarketing Tools by Selected Neuromarketing Companies
- HULA, Róbert - KUKURA, Marek. Trends in the Use of Neuromarketing Tools by Selected Neuromarketing Companies. In Consumer Neuroscience - Innovative Approach to Optimizing Sustainable Business and Marketing Performance based on Modern Intelligent Systems : Proceedings of the Scientific Project VEGA 1/0354/22. - Bratislava : Vydavateľstvo EKONÓM, 2022. ISBN 978-80-225-4991-2, pp. 26-38. VEGA 1/0354/22.
Number of the records: 1