Number of the records: 1
Marketing management
Title Marketing management : Strategies and programs Author info Joseph P. Guiltinan, Gordon W. Paul Author Guiltinan Joseph P. Co-authors Paul Gordon W. Issue data New York : MacGraw-Hill , 1991. - 449 s. Issue 4. ed. ISBN 0-07-048942-4 Document kind monographs Language English Country of Edition United States of America systematics 339.138 - Marketing Keywords marketing * manažment * stratégia podniková * plánovanie podnikové * analýza trhu * konkurencia * vývoj výrobku * tvorba cien * reklama * distribúcia * predaj Database BOOKS Copy count 1, currently available 1, at library only 0 Call number 677271
book
Call number Location Sublocation Info 677271 SEK Sklad knižničného fondu availaible
Number of the records: 1