Number of the records: 1  

Marketing

  1. Title Marketing
    Author infoEric N. Berkowitz, Roger A. Kerin, William Rudelius
    Author Berkowitz Eric N.
    Co-authors Kerin Roger A.
    Rudelius William
    Issue dataHomewood : Irwin , 1989. - 752 s.
    Issue2. ed.
    ISBN0-256-07513-1
    Document kindtextbooks
    LanguageEnglish
    Country of EditionUnited States of America
    systematics 339.138 - Marketing
    Keywords marketing * trh * spotrebitelia * správanie * informácie * vývoj výrobku * tvorba cien * predaj * reklama * manažment * riadenie strategické * trh medzinárodný
    DatabaseBOOKS
    Copy count1, currently available 1, at library only 0
    Call number693933

    book

    book

      Borrow
      To the basket
    Call numberLocationSublocationInfo
    693933SEKSklad knižničného fonduavailaible

Number of the records: 1  

  This site uses cookies to make them easier to browse. Learn more about how we use cookies.

Accept allSettingsReject all