Number of the records: 1  

Consumer Behavior and Marketing Strategy

  1. Title Consumer Behavior and Marketing Strategy
    Author infoJ. Paul Peter, Jerry C. Olson
    Author Peter J. Paul
    Co-authors Olson Jerry C.
    Issue dataHomewood : Irwin , 1990. - 608 s.
    Issue2. ed.
    ISBN0-256-07961-7
    Document kindtextbooks
    LanguageEnglish
    Country of EditionUnited States of America
    systematics 366 - Spotrebiteľ a jeho problémy
    Keywords stratégia marketingová * marketing * spotrebitelia * správanie spotrebiteľa
    DatabaseBOOKS
    Copy count2, currently available 2, at library only 0
    Call number706959, 706984

    Call numberLocationSublocationInfo
    706959SEKSklad knižničného fonduavailaible
    706984SEKSklad knižničného fonduavailaible

Number of the records: 1  

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