Number of the records: 1
Contemporary Advertising
Title Contemporary Advertising Author info Courtland L. Bovée, William F. Arens Author Bovée Courtland L. Co-authors Arens William F. Issue data Homewood : IRWIN , 1992. - 718 s. Issue 4. ed. ISBN 0-256-09196-X Document kind textbooks Language English Country of Edition United States of America systematics 659.1 - Propagácia. Reklama Keywords reklama * podnikanie * stratégia podniková * spotrebitelia * správanie spotrebiteľa * tvorba reklamy * prostriedky reklamné * práca s verejnosťou Database BOOKS Copy count 1, currently available 1, at library only 0 Call number 710093
book
Call number Location Sublocation Info 710093 SEK Sklad knižničného fondu availaible
Number of the records: 1