Number of the records: 1
Marketing management
Title Marketing management : strategy, planning, and implementation. Volume 2 Author info Benson P. Shapiro, Robert J. Dolan, John A. Quelch Author Shapiro Benson P. Co-authors Dolan Robert J. Quelch John A. Issue data Homewood : RICHARD D. IRWIN , 1985. - 820 s. Edition The Irwin series in marketing ISBN 0-256-03154-1 Document kind monographs Language English Country of Edition United States of America systematics 339.138 - Marketing Keywords marketing manažment * stratégia marketingová * plánovanie * štúdie prípadové * spoločnosti obchodné * korporácie * programovanie * rozpočtovanie * výskum * produkty * priemysel * trh Database BOOKS Copy count 1, currently available 0, at library only 1 Call number 758136
book
Call number Location Sublocation Info 758136 SEK Všeobecná študovňa In-Library Use Only
Number of the records: 1