Number of the records: 1  

Industrial marketing management

  1. Title Industrial marketing management : a strategic view of business markets
    Author infoMichael D. Hutt, Thomas W. Speh
    Author Hutt Michael D.
    Co-authors Speh Thomas W.
    Issue dataChicago : The Dryden Press , 1984. - 632 s.
    Issue2. ed.
    Edition The Dryden press series in marketing
    ISBN0-03-069307-1
    Document kindmonographs
    LanguageEnglish
    Country of EditionUnited States of America
    systematics 338.45 - Priemysel. Ekonomika priemyslu
    Keywords priemysel * marketing manažment * obchod * podnikanie * trh * spotreba * kúpa * organizácia * podnik * stratégia marketingová * riadenie
    DatabaseBOOKS
    Copy count1, currently available 1, at library only 0
    Call number748742

    Call numberLocationSublocationInfo
    748742SEKSklad knižničného fonduavailaible

Number of the records: 1  

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