Number of the records: 1  

International marketing strategy

  1. Title International marketing strategy : analysis, development and implementation
    Author infoIsobel Doole, Robin Lowe
    Author Doole Isobel
    Co-authors Lowe Robin
    Issue dataLondon : International Thomson Business Press , 1999. - 572 s.
    Issue2. ed.
    ISBN1-86152-472-2
    Document kindmonographs
    LanguageEnglish
    Country of EditionGreat Britain
    systematics 339.138 - Marketing
    Keywords stratégia marketingová * analýzy * marketing medzinárodný * obchod medzinárodný * podmienky sociálne * výskum * plánovanie * globalizácia * trh * komunikácia marketingová * manažment * produkty * distribúcia * oceňovanie * štúdie prípadové
    DatabaseBOOKS
    Copy count1, currently available 0, at library only 1
    Call number777944

    Call numberLocationSublocationInfo
    777944SEKVšeobecná študovňaIn-Library Use Only

Number of the records: 1  

  This site uses cookies to make them easier to browse. Learn more about how we use cookies.