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Using Behavioral Science in Marketing

  1. HARHUT, Nancy. Using Behavioral Science in Marketing : Drive Customer Action and Loyalty by Prompting Instinctive Responses. London : Kogan Page, 2022. 272 s. ISBN 978-1-3986-0648-7. [Copy count : 1, currently available 0, at library only 1]
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Number of the records: 1  

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