Number of the records: 1  

Marketing

  1. Title Marketing : Contemporary Concepts and Practices
    Author infoWilliam F. Schoell, Joseph P. Guiltinan
    Author Schoell William F.
    Co-authors Guiltinan Joseph P.
    Issue dataBoston : Allyn and Bacon , 1988. - 762 s. + príl.
    Issue3. ed.
    ISBN0-205-10596-3
    Document kindmonographs
    LanguageEnglish
    Country of EditionUnited States of America
    systematics 339.138 - Marketing
    Keywords marketing * pojmy * prieskum trhu * zákazníci * kúpa * správanie * výrobky * distribúcia * propagácia * reklama * ceny * vývoj výrobku * cesty odbytové * maloobchod * veľkoobchod * predaj
    DatabaseBOOKS
    Copy count1, currently available 1, at library only 0
    Call number690978

    Call numberLocationSublocationInfo
    690978SEKSklad knižničného fonduavailaible

Number of the records: 1  

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