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Efficiency and Effectiveness of Online Advertising – Case Study from Slovakia
- MUCHA, Martin - PRUŽINSKÝ, Michal. Efficiency and Effectiveness of Online Advertising – Case Study from Slovakia. In Czynniki i pomiar wartości biznesu. - Lublin : Politechnika Lubelska, 2017. ISBN 978-83-7947-288-8, s. 79-88.
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