Number of the records: 1
Marketing
Title Marketing : concepts and strategies Author info William M. Pride, O.C. Ferrell Author Pride William M. Co-authors Ferrell O. C. Issue data Boston : Houghton Mifflin Company , 1991. - 124 s. Issue 7. ed. ISBN 0-395-43358-4 Document kind monographs Language English Country of Edition United States of America systematics 339.138 - Marketing Keywords marketing * stratégia marketingová * rozhodovanie * produkty * distribúcia * ceny * segmentácia trhu * zákazníci * nákup * maloobchod Database BOOKS Copy count 1, currently available 1, at library only 0 Call number 748778
book
Call number Location Sublocation Info 748778 SEK Sklad knižničného fondu availaible
Number of the records: 1