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Marketing Identity: Online Rules - Part I.
Title Marketing Identity: Online Rules - Part I. [elektronický zdroj] : Conference Proceedings from International Scientific Conference : 7th – 8th November 2017, Congress Hall of the Slovak Academy of Sciences, Smolenice, Slovak Republic Author info Editors: Dana Petranová, Rudolf Rybanský, Dáša Mendelová Another authors Petranová Dana (Editor) Rybanský Rudolf (Editor) Mendelová Dáša (Editor) Action Marketing Identity 2017: Online Rules . International Scientific Conference , Smolenice, Slovak Republic , 7.-8.11.2017 Issue data Trnava : Faculty of Mass Media Communication, University of Ss. Cyril and Methodius in Trnava , 2017. - online 448 s. Issue 1st edition ISBN 978-80-8105-917-9 ISSN 1339-5726 Other Interrelated Works Marketing Identity: Online Rules - Part II. : Conference Proceedings from International Scientific Conference : 7th – 8th November 2017, Congress Hall of the Slovak Academy of Sciences, Smolenice, Slovak Republic / Trnava : Faculty of Mass Media Communication, University of Ss. Cyril and Methodius in Trnava, 2017 ; Petranová Dana ; Čábyová Ľudmila ; Bezáková Zuzana ; Marketing Identity 2017: Online Rules International Scientific Conference Marketing Identity 2017: onlinové pravidlá : zborník z medzinárodnej vedeckej konferencie : Kongresové centrum SAV, Smolenický zámok, 7. – 8. november 2017 / Trnava : Fakulta masmediálnej komunikácie UCM v Trnave, 2017 ; Jurišová Vladimíra ; Klementis Martin ; Radošinská Jana ; Marketing Identity 2017: Online Rules International Scientific Conference Cover Title Marketing Identity 2017: Online Rules - Part I. Document kind miscellanea Language English Country of Edition Slovak Republic systematics 339.138 - Marketing Keywords marketing * marketing elektronický * spotrebitelia * vzdelanie * stratégia marketingová * internet Database BOOKS References (2) - BOOKS
File name Size Typ prístupu Plný text PDF 20.7 MB publicly available electonic book
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