Number of the records: 1
Strategic marketing for nonprofit organizations
Title Strategic marketing for nonprofit organizations Author info Alan R. Andreasen, Philip Kotler Author Andreasen Alan R. Co-authors Kotler Philip Issue data Upper Saddle River : Pearson/Prentice Hall , 2003. - 536 s. Issue 6th ed. ISBN 0-13-122792-0 (pbk) , 0-13-041977-X (hbk) Document kind monographs Language English Country of Edition United States of America systematics 339.138 - Marketing Keywords marketing strategický * organizácie neziskové * plánovanie strategické * zdroje ľudské * marketing mix * komunikácia marketingová Database BOOKS Copy count 2, currently available 0, at library only 2 Call number 800147, 810846
book
Call number Location Sublocation Info 810846 FPM Knižnica Fakulty podnikového manažmentu In-Library Use Only 800147 OBF Knižnica Obchodnej fakulty In-Library Use Only
Number of the records: 1