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Functional Content Marketing's Role in Company Branding and Business
Title Functional Content Marketing's Role in Company Branding and Business Translation Úloha funkčného obsahového marketingu pri budovaní značky a podnikania Author info Lenka Štofová, Pavel Blaščák Author Štofová Lenka EUBPHFKRP - Katedra finančného riadenia podniku PHF Co-authors Blaščák Pavel EUBPHFKKM - Katedra kvantitatívnych metód PHF Source document Quality and Leading Innovation V. : International Scientific Conference. S. 209-210 CD-ROM. - Košice : University of Economics, Faculty of Business Economics with Seat in Košice, 2019 ; Quality and Leading Innovation International Scientific Conference. ISBN 978-80-225-4672-0 Document kind schedule of articles from year books Language English Country of Edition Slovak Republic Keywords marketing * médiá sociálne * podnikanie * obchod * výkonnosť * stratégia marketingová Public work category Abstractions of scientific titles in year-books from international conferences Database PUBLIKAČNÁ ČINNOSŤ No. of Archival Copy E19 00691-021, originál dokumentu
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