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Seniors' Lifestyle and Its Role in the Perception of the Store Attributes

Title	Seniors' Lifestyle and Its Role in the Perception of the Store Attributes
Translation	Životný štýl seniorov a jeho rola vo vnímaní vlastností obchodov
Author info	Dagmar Lesáková
Author	Lesáková Dagmar EUBOBFKMA - Katedra marketingu OBF
Source document	ICABR 2015 : abstracts [of] X. International Conference on Applied Business Research; September 14.-18. 2015. S. 107 [CD-ROM]. - Brno : Mendel University in Brno, 2015 ; ICABR 2015 International Conference. ISBN 978-80-7509-328-8
Note	Abstrakt
Document kind	schedule of articles from year books
Language	English
Country of Edition	Czech Republic
systematics	339.138 - Marketing
Keywords	štýl životný * predajne * seniori * segmentácia
Public work category	Abstractions of scientific titles in year-books from international conferences
Database	PUBLIKAČNÁ ČINNOSŤ
References	(1) - PUBLIKAČNÁ ČINNOSŤ
No. of Archival Copy	E15 01599-001, kópia plného textu

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Number of the records: 1