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Marketing identity: digital life - part I.
Title Marketing identity: digital life - part I. [elektronický zdroj] : conference proceedings from international scientific conference : 10th - 11th november 2015, Congress Hall of the Slovak Academy of Sciences, Smolenice, Slovak Republic Author info editors: Ľudmila Čábyová, Dana Petranová Another authors Čábyová Ľudmila (Editor) Petranová Dana (Editor) Action Marketing identity 2015: digital life . International scientific conference , Smolenice, Slovensko , 10.-11.11.2015 Issue data Trnava : Faculty of Mass Media Communication, University of Ss. Cyril and Methodius in Trnava , 2015. - CD-ROM [535 s.] Issue 1st ed. ISBN 978-80-8105-779-3 ISSN 1339-5726 Other Interrelated Works Marketing identity: digital life - part II. : conference proceedings from international scientific conference : 10th - 11th november 2015, Congress Hall of the Slovak Academy of Sciences, Smolenice, Slovak Republic / Trnava : Faculty of Mass Media Communication, University of Ss. Cyril and Methodius in Trnava, 2015 ; Matúš Jozef ; Petranová Dana ; Marketing identity 2015: digital life International scientific conference Document kind miscellanea Language English Country of Edition Slovak Republic systematics 339.138 - Marketing Keywords marketing * marketing elektronický * zákazníci * spotrebitelia * hry * médiá Database BOOKS Copy count 1, currently available 0, at library only 1 References (1) - PUBLIKAČNÁ ČINNOSŤ (1) - BOOKS Call number 890104
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electonic book
Call number Location Sublocation Info 890104 SEK Všeobecná študovňa In-Library Use Only
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