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Pricing Strategy as a Leading Predictor of the Profitability in Creative Industry Companies
- REMEŇOVÁ, Katarína - KMETY BARTEKOVÁ, Mária - MAJDÚCHOVÁ, Helena - ŠLAHOR, Ľudomír. Pricing Strategy as a Leading Predictor of the Profitability in Creative Industry Companies. - Registrovaný: Web of Science. In Strategic Management : International Journal of Strategic Management and Decision Support Systems in Strategic Management. - Subotica : Faculty of Economics in Subotica University of Novi Sad, 2024. ISSN 2334-6191, 2024, vol. 29, no. 1, pp. 29-40. VEGA 1/0582/22
Ohlasy:
KOTARAC, Dorde - POPOVIC, Zoran - PETKOVIC, Goran - KNEZEVIC, Blazenka. Optimizing the company's portfolio by using linear programming to introduce private-label products. In Strategic Management, 2025. Dostupné na: DOI:10.5937/StraMan2400014K, Registrované v: WOS
Number of the records: 1