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Global Competitive Strategies: Assessing the Role of Marketing Tools in SME Internationalization and Financial Performance
- CIVELEK, Mehmet et al. Global Competitive Strategies: Assessing the Role of Marketing Tools in SME Internationalization and Financial Performance. In Journal of Competitiveness : Scientific Journal from the Field of Management and Economics. - Zlín : Fakulta managementu a ekonomiky Univerzity Tomáše Bati ve Zlíně, 2024. ISSN 1804-1728, 2024, no. 1, pp.
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