- The Importance of Loyalty Programs in CRM
Number of the records: 1  

The Importance of Loyalty Programs in CRM

  1. VESELÁ, Denisa - DZILSKÁ, Zuzana - POLLÁK, František. The Importance of Loyalty Programs in CRM. In Perspectives : Journal on Economic and Social Issues. - Prešov : Vysoká škola medzinárodného podnikania ISM Slovakia v Prešove. ISSN 1339-8245, 2025, vol. 11, no. 1, pp. 36-50. VEGA 1/0110/24, IGMP I-25 103-00.
Number of the records: 1  

  This site uses cookies to make them easier to browse. Learn more about how we use cookies.