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Using PIMS Data to Estimate Market Share Growth and Sales Response Models

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    HRUSCHKA, Harald. Using PIMS Data to Estimate Market Share Growth and Sales Response Models. 1. ed. Wien : Institut für Höhere Studien, 1991. 20 s. Research Memorandum, No. 287. [Copy count : 1, currently available 1, at library only 0]
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