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Shifts in Audience Development Strategies in the Times of Economic Crisis

  1. TAJTÁKOVÁ, Mária - ŽÁK, Štefan - FILO, Peter. Shifts in Audience Development Strategies in the Times of Economic Crisis. In Megatrend Review : the international review of applied economics. - Belgrade : Megatrend University, 2012. ISSN 1820-4570, 2012, vol. 9, no. 1, pp. 125-139. Available on Internet: <http://megatrendreview.naisbitt.edu.rs/files/pdf/SR/Megatrend%20Revija%20vol%2009-1-2012.pdf>Ohlasy:
    [3] LAAMANEN, Jani-Petri - SORJONEN, Hilppa. Audience development as a determinant of the demand for arts and cultural products : preliminary results. In ACEI 2014, the 18th international conference on cultural economics : University of Quebec in Montreal (UQAM), June 24-27, 2014 : Session 3.2.2. Consumption 4 [online]. [Quebec] : [Université du Québec à Montréal] : [2014]. Dostupné na: https://editorialexpress.com/cgi-bin/conference/download.cgi?db_name=ACEI2014&paper_id=242
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