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Current challenges of marketing and their application in practice

  1. Current challenges of marketing and their application in practice. International scientific conference. Current challenges of marketing and their application in practice : scientific articles from the international conference : 3. 4. 2014, Prague, Czech Republic. Reviewers: Jaroslav Kita, Miroslav Karlíček ... [et al.]. 1st Edition. Zlín : Radim Bačuvčík - VeRBuM, 2014. CD-ROM [152 s.]. ISBN 978-80-87500-55-2.
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