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The Relationship between customer strategy and company performance

  1. LESÁKOVÁ, Dagmar. The Relationship between customer strategy and company performance. - Registrovaný: Web of Science. In Knowledge for market use 2017: people in economics - decisions, behavior and normative models. International scientific conference. Knowledge for market use 2017: people in economics - decisions, behavior and normative models : international scientific conference proceedings : Olomouc, Czech Republic, 7.-8.9.2017. - Olomouc : Palacký University Olomouc, 2017. ISBN 978-80-244-5233-3, pp. 875-882 online. VEGA 1/0224/15.
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