1. How to price
| Title | How to price : a guide to pricing techniques and yield management |
|---|---|
| Author info | Oz Shy |
| Author | Shy Oz |
| Issue data | Cambridge : Cambridge University Press , 2008. - 433 s. |
| ISBN | 978-0-521-71564-5 |
| Document kind | handbooks |
| Language | English |
| Country of Edition | Great Britain |
| systematics | 519.87 - Matematické modely operačného výskumu |
| Keywords | služby * oceňovanie * technika * segmentácia trhu * príjmy * zisk * riadenie * modely matematické |
| Database | BOOKS |
| Copy count | 3, currently available 0, at library only 3 |
| Call number | 852755, 853523, 854125 |