1. Branding post-communist nations
Title | Branding post-communist nations : marketizing national identities in the "new" Europe |
---|---|
Author info | edited by Nadia Kaneva |
Another authors | Kaneva Nadia (Editor) |
Issue data | New York : Routledge , 2012. - xii, 254 s. |
Edition | Routledge research in cultural and media studies , 33 |
ISBN | 978-0-415-88275-0 |
Document kind | monographs |
Language | English |
Country of Edition | United States of America |
systematics | 339.138 - Marketing |
Keywords | komunizmus * nacionalizmus * identita * národ * marketing spoločenský * marketing územia * kultúra * značky * východná Európa |
Database | BOOKS |
Copy count | 1, currently available 0, at library only 1 |
Call number | 877838 |