1. Stratégie et marketing de l' innovation technologique
| Title | Stratégie et marketing de l' innovation technologique : créer les marchés de demain |
|---|---|
| Author info | Paul Millier |
| Author | Millier Paul |
| Issue data | Paris : Dunod , 2011. - 273 s. |
| Issue | 3e éd. |
| Edition | Functions de l'entreprise , Performance industrielle |
| ISBN | 978-2-10-055762-2 |
| Document kind | monographs |
| Language | French |
| Country of Edition | France |
| systematics | 65.011.1 - Politika podnikania. Podniková stratégia |
| Keywords | podnik * trh * marketing * inovácia * technológie nové * plánovanie * stratégia inovačná |
| Database | BOOKS |
| Copy count | 1, currently available 0, at library only 1 |
| Call number | 887948 |