1. Mystery shopping
| SYS | 0294332 | |
|---|---|---|
| LBL | 00000nam--22^^^^^---450- | |
| 005 | 20250522122829.0 | |
| 010 | $a 978-80-225-5059-8 | |
| 035 | $a 1060198 $2 CREPC2 | |
| 100 | $a 20230623d2023łłłłm--y0sloc0103----ba | |
| 101 | 0- | $a slo |
| 102 | $a SK | |
| 200 | 1- | $a Mystery shopping $f Marián Čvirik $g recenzenti: Aneta Vančová, Peter Ölveczký |
| 205 | $a 1. vydanie | |
| 210 | $a Bratislava $c Vydavateľstvo EKONÓM $d 2023 | |
| 215 | $a 96 s. [4,47 AH] $9 4,47 | |
| 610 | 1- | $9 eu_un_auth*h0003604 $a nákup |
| 610 | 1- | $9 eu_un_auth*h0003211 $a marketing |
| 610 | 1- | $9 eu_un_auth*h0003332 $a metódy výskumu |
| 610 | 1- | $9 eu_un_auth*h0005919 $a správanie |
| 610 | 1- | $9 eu_un_auth*h0005821 $a spokojnosť zákazníkov |
| 610 | 1- | $9 eu_un_auth*0044167 $a prieskum |
| 610 | 1- | $9 eu_un_auth*h0002863 $a kontrola |
| 610 | 1- | $9 eu_un_auth*0044171 $a kvalita služieb |
| 610 | 1- | $9 eu_un_auth*h0003013 $a kvalita tovaru |
| 610 | 1- | $9 eu_un_auth*h0002020 $a etika |
| 610 | 1- | $9 eu_un_auth*0089912 $a mystery shopping |
| 675 | $a 339.138 $v 1. stred. $z slo $T . $3 eu_un_auth*h0000183 $x Marketing | |
| 700 | -1 | $3 eu_un_auth*0054245 $a Čvirik $b Marián $p EUBOBFKMA $4 070 $9 100 $f 1992- $r 4,47 $T Katedra marketingu OBF |
| 702 | -1 | $3 eu_un_auth*0073373 $a Vančová $b Aneta $4 675 |
| 702 | -1 | $3 eu_un_auth*0088461 $a Ölveczký $b Peter $4 675 |
| 712 | 02 | $3 eu_un_auth*0000452 $a Ekonomická univerzita v Bratislave $b Obchodná fakulta $4 070 |
| 801 | -0 | $a SK $b BA004 $c 20230623 $g AACR2 |
| T85 | $x existuji fulltexy |