1. International Marketing
Title | International Marketing |
---|---|
Author info | Vern Terpstra, Ravi Sarathy |
Author | Terpstra Vern |
Co-authors | Sarathy Ravi |
Issue data | Fort Worth : The Dryden Press , 1994. - 726 s. + 1 mp. |
Issue | 6. ed. |
Edition | International Edition |
ISBN | 0-03-097053-9 |
Document kind | textbooks |
Language | English |
Country of Edition | United States of America |
systematics | 339.138 - Marketing |
Keywords | marketing medzinárodný * hospodárstvo svetové * plánovanie * kontrola |
Database | BOOKS |
Copy count | 1, currently available 0, at library only 1 |
Call number | 706345 |