1. Marketing Strategies
Title | Marketing Strategies |
---|---|
Author info | Jaroslav Ďaďo, Janka Táborecká-Petrovičová |
Author | Ďaďo Jaroslav |
Co-authors | Táborecká-Petrovičová Janka |
Corporation | Univerzita Mateja Bela v Banskej Bystrici . Ekonomická fakulta |
Issue data | Banská Bystrica : Matej Bel University , 2013. - 225 s. |
Edition | Eruditio Mores Futurum |
ISBN | 978-80-557-0555-2 |
Document kind | textbooks |
Language | English |
Country of Edition | Slovak Republic |
systematics | 339.138 - Marketing |
Keywords | stratégia marketingová * analýzy * prostredie podnikové * segmentácia * produkty * marketing * spoločnosti * audit * kontroling * plán marketingový |
Database | BOOKS |
Copy count | 1, currently available 0, at library only 1 |
Call number | 889244 |