1. Marketingová strategie podniku
Title | Marketingová strategie podniku |
---|---|
Author info | Jan Tomek a kol. |
Author | Tomek Jan |
Issue data | Praha : Management Press , 1992. - 179 s. |
Issue | 1. vyd. |
ISBN | 80-85603-03-9 |
Document kind | monographs |
Language | Czech |
Country of Edition | Czech Republic |
systematics | 339.138 - Marketing |
Keywords | marketing * trh * dopyt * modely matematické * modely dopytu * výskum trhu * odbyt * veľkoobchod * maloobchod * logistika * stratégia podniková |
Database | BOOKS |
Copy count | 3, currently available 3, at library only 0 |
Call number | 679927-679929 |