1. Strategic Market Management
Info | RETRO-CATALOGUING - SHORT RECORD |
---|---|
Title | Strategic Market Management |
Author info | David A. Aaker |
Author | Aaker David A. |
Issue data | New York : Wiley and Sons , 1988. - 364 s. |
Issue | 2. ed. |
Document kind | AXX |
Language | English |
Country of Edition | United States of America |
systematics | 339.13 - Trh všeobecne. Analýza trhu |
Database | BOOKS |
Copy count | 1, currently available 1, at library only 0 |
Call number | 641108 |