1. Marketing judo
Title | Marketing judo : building your business using brains not budget |
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Author info | John Barnes and Richard Richardson |
Author | Barnes John |
Co-authors | Richardson Richard |
Issue data | London : Prentice Hall Business , 2003. - 141 s. |
ISBN | 0-273-66316-X |
Document kind | monographs |
Language | English |
Country of Edition | Great Britain |
systematics | 339.138 - Marketing |
Keywords | marketing * podnikanie * stratégia podniková * plánovanie * značky výrobkov * poradenstvo |
Database | BOOKS |
Copy count | 1, currently available 0, at library only 1 |
Call number | 798132 |