1. Using analysis of online reputation to justify strategic marketing spend
Title | Using analysis of online reputation to justify strategic marketing spend | ||||||||
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Author info | Peter Dorčák | ||||||||
Author | Dorčák Peter EUBFPMKPF - Katedra podnikových financií FPM | ||||||||
Source document | Marketing research translated into practice. Edition 3 (September 2014), pp. 5-6 online. - Bussels : European Marketing Confederation, 2014 | ||||||||
Document kind | schedule of articles from periodics | ||||||||
Language | English | ||||||||
Country of Edition | Netherlands | ||||||||
Public work category | Works carried in Internet | ||||||||
Database | PUBLIKAČNÁ ČINNOSŤ | ||||||||
No. of Archival Copy | E14 01996-001, kópia plného textu | ||||||||
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