1. Creative strategy in direct marketing
| SYS | c116050 | |
|---|---|---|
| LBL | ^^^^^nam^^22^^^^^^^^450^ | |
| 005 | 20221221084207.4 | |
| 010 | $a 0-8442-3172-X | |
| 100 | $a 20000119d m y0sloc0103 ba | |
| 101 | 0- | $a eng |
| 102 | $a US | |
| 200 | 1- | $a Creative strategy in direct marketing $f Susan K. Jones |
| 205 | $a 2. ed. | |
| 210 | $a Lincolnwood $c NTC Business Books $d 1998 | |
| 215 | $a 502 s. | |
| 610 | 1- | $a marketing $9 eu_un_auth*h0003211 |
| 610 | 1- | $a marketing priamy $9 eu_un_auth*h0003223 |
| 610 | 1- | $a stratégia marketingová $9 eu_un_auth*h0006034 |
| 610 | 1- | $a výskum $9 eu_un_auth*h0007184 |
| 610 | 1- | $a médiá $9 eu_un_auth*h0003336 |
| 610 | 1- | $a využitie počítačov $9 eu_un_auth*h0007053 |
| 610 | 1- | $a siete počítačové $9 eu_un_auth*h0005689 |
| 610 | 1- | $a kreativita $9 eu_un_auth*h0002958 |
| 610 | 1- | $a zákazníci $9 eu_un_auth*h0007368 |
| 610 | 1- | $a plánovanie $9 eu_un_auth*h0004180 |
| 610 | 1- | $a nákup $9 eu_un_auth*h0003604 |
| 610 | 1- | $a predaj $9 eu_un_auth*h0004797 |
| 610 | 1- | $a reklama $9 eu_un_auth*h0005305 |
| 610 | 1- | $a ponuka $9 eu_un_auth*h0004509 |
| 610 | 1- | $a mail |
| 675 | $a 339.138 $v 1. stred. $z slo $T . $3 eu_un_auth*h0000183 $x Marketing | |
| 700 | -1 | $a Jones $b Susan K. $3 eu_un_auth*p0058065 $4 070 |
| 801 | -0 | $a SK $b BA004 $c 20000119 $g AACR2 |