1. Marketing Management in Retail in the Context of the Growing Trend of Electric Vehicles
Title | Marketing Management in Retail in the Context of the Growing Trend of Electric Vehicles | ||||||||
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Translation | Marketingový manažment v maloobchode v kontexte rastúceho trendu elektrických vozidiel | ||||||||
Author info | Lucia Malíčková, Matúš Dzuro, Barbara Barilová, Rastislav Lauko | ||||||||
Author | Malíčková Lucia EUBOBFKMA - Katedra marketingu OBF | ||||||||
Co-authors | Dzuro Matúš EUBOBFKMA - Katedra marketingu OBF | ||||||||
Barilová Barbara EUBOBFKMA - Katedra marketingu OBF | |||||||||
Lauko Rastislav EUBOBFKMA - Katedra marketingu OBF | |||||||||
Source document | Tem Journal: Technology, Education, Management, Informatics : Journal of the Association for Information Communication Technologies, Education and Science. Vol. 11, no. 3 (2022), pp. 1291-1299 online. - Novi Pazar : UIKTEN. ISSN 2217-8309 | ||||||||
DOI | 10.18421/TEM113-38 | ||||||||
Note | KEGA 032EU-4/2020. - KEGA 030EU-4/2022. - Registrovaný: Scopus. - Registrovaný: Web of Science | ||||||||
Document kind | schedule of articles from periodics | ||||||||
Language | English | ||||||||
Country of Edition | Serbia | ||||||||
Keywords | maloobchod * distribúcia * demografia * spotrebitelia * elektromobily | ||||||||
Annotation | Hodnotenie demografickej štruktúry a jej trendy. Maloobchodné predajne v Bratislavskom kraji. Výhody pre maloobchodné zariadenia. Elektromobilita a jej pozitívne účinky na obchodné reťazce. | ||||||||
Public work category | ADM | ||||||||
Registered in | WOS | ||||||||
Registered in | SCOPUS | ||||||||
Database | PUBLIKAČNÁ ČINNOSŤ | ||||||||
No. of Archival Copy | E22 00323-001, online | ||||||||
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