1. Exploring Consumer Ethnocentrism and Country-of-Origin Effects among Filipino Gen Z
:DOTONG, Emmanuel - ČVIRIK, Marián. Exploring Consumer Ethnocentrism and Country-of-Origin Effects among Filipino Gen Z. In Central and Eastern Europe in the Changing Business Environment. International Joint Conference. Central and Eastern Europe in the Changing Business Environment : 25th International Joint Conference. - Bratislava : Vydavateľstvo EKONÓM, Bratislava University of Economics and Business, 2025. ISBN 978-80-225-5225-7. ISSN 2453-6113, pp. 87-100. A-24-102/0025-00, A-25-102/3020-15.
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