1. Distribution
Title | Distribution : models of business processes and practice : a marketing perspective |
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Author info | Karl Meyer |
Author | Meyer Karl |
Issue data | London : Kogan Page , Cambridge : Cambridge Marketing Press , 2013. - 95 s. |
Edition | Cambridge marketing handbook |
ISBN | 978-0-7494-7065-4 |
Document kind | handbooks |
Language | English |
Country of Edition | Great Britain |
systematics | 339.138 - Marketing |
Keywords | distribúcia * produkty * správanie spotrebiteľa * konkurencia * podnik * stratégia distribučná * zákazníci * franchising * obchod medzinárodný * modely * značky * služby * obchod elektronický * prognózy |
Database | BOOKS |
Copy count | 1, currently available 0, at library only 1 |
Call number | 884221 |