1. Consumer Neuroscience
Title | Consumer Neuroscience : Ein transdisziplinäres Lehrbuch |
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Author info | Peter Kenning |
Author | Kenning Peter |
Issue data | Stuttgart : Verlag W. Kohlhammer , 2020. - 259 s. |
Issue | 2. erweiterte und aktualisierte Auflage |
ISBN | 978-3-17-037351-8 |
Document kind | monographs |
Language | German |
Country of Edition | Germany |
systematics | 366 - Spotrebiteľ a jeho problémy |
Keywords | neuroveda * správanie spotrebiteľa * empatia * psychológia |
Database | BOOKS |
Copy count | 1, currently available 0, at library only 1 |
Call number | 919542 |