1. Ogilvy on Advertising in the Digital Age
| SYS | 0295564 | |
|---|---|---|
| LBL | 00000nam--22^^^^^---450- | |
| 005 | 20240416113828.7 | |
| 010 | $a 978-1-84796-087-0 | |
| 100 | $a 20230727d2017łłłłm--y0sloc0103----ba | |
| 101 | 0- | $a eng |
| 102 | $a GB | |
| 200 | 1- | $a Ogilvy on Advertising in the Digital Age $f Miles Young |
| 210 | $a London $c Goodman Books $d 2017 | |
| 215 | $a 288 s. | |
| 610 | 1- | $9 eu_un_auth*h0005305 $a reklama |
| 610 | 1- | $9 eu_un_auth*h0005138 $a propagácia |
| 610 | 1- | $9 eu_un_auth*h0006670 $a tvorba reklamy |
| 610 | 1- | $9 eu_un_auth*h0005197 $a psychológia reklamy |
| 610 | 1- | $9 eu_un_auth*h0007566 $a značky výrobkov |
| 610 | 1- | $9 eu_un_auth*0057282 $a médiá sociálne |
| 610 | 1- | $9 eu_un_auth*h0005911 $a spracovanie dát |
| 610 | 1- | $9 eu_un_auth*h0006390 $a taktika reklamy |
| 610 | 1- | $9 eu_un_auth*h0005171 $a prostriedky reklamné |
| 610 | 1- | $9 eu_un_auth*h0004711 $a práca s verejnosťou |
| 610 | 1- | $9 eu_un_auth*h0005849 $a spoločnosť informačná |
| 610 | 1- | $9 eu_un_auth*h0001691 $a digitalizácia |
| 610 | 1- | $9 eu_un_auth*h0002526 $a internet |
| 675 | $a 659.1 $v 1. stred. $z slo $T . $3 eu_un_auth*h0000351 $x Propagácia. Reklama | |
| 700 | -1 | $3 eu_un_auth*0076735 $a Young $b Miles $4 070 |
| 801 | -0 | $a SK $b BA004 $c 20230727 $g AACR2 |