1. Franchising Modern Form of Business for Small and Medium Sized Enterprises in the 21st Century
Title | Franchising Modern Form of Business for Small and Medium Sized Enterprises in the 21st Century | ||||||||
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Translation | Franšízing ako moderná forma podnikania pre malé a stredné podniky v 21. storočí | ||||||||
Author info | Jozef Orgonáš, Barbora Paholková, Peter Drábik | ||||||||
Author | Orgonáš Jozef EUBOBFKMA - Katedra marketingu OBF | ||||||||
Co-authors | Paholková Barbora | ||||||||
Drábik Peter EUBOBFKMA - Katedra marketingu OBF | |||||||||
Source document | Management Studies. Vol. 8, no. 1 (2020), pp. 69-73 online. - Valley Cottage : David Publishing Company. ISSN 2328-2185 | ||||||||
DOI | 10.17265/2328-2185/2020.01.009 | ||||||||
Note | Slovak Franchising Association 2017-2018 | ||||||||
Document kind | schedule of articles from periodics | ||||||||
Language | English | ||||||||
Country of Edition | United States of America | ||||||||
Keywords | franšíza * podnik malý * podnik stredný * prostredie podnikateľské * konkurencieschopnosť | ||||||||
Annotation | Definícia pojmu franšízing. Atraktivita danej formy podnikania pre malé a stredné podniky. Franšízing ako vektorom rastu rôznych ekonomických aktivít. Ďalšie trendy vývoja franšízy v 21. storočí. | ||||||||
Public work category | Scientific titles in foreign not carented magazines and other year-books | ||||||||
Database | PUBLIKAČNÁ ČINNOSŤ | ||||||||
No. of Archival Copy | E20 00079-001, online | ||||||||
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