1. Influencer Relations
SYS | 0269556 | |
---|---|---|
LBL | 00000nam--22^^^^^---450- | |
005 | 20240221111338.5 | |
010 | $a 978-3-658-21187-5 | |
010 | $a 978-3-658-21188-2 $b (eBook) | |
100 | $a 20201027d2018łłłłm--y0sloc0103----ba | |
101 | 0- | $a ger |
102 | $a DE | |
200 | 1- | $a Influencer Relations $e Marketing und PR mit digitalen Meinungsführern $f Annika Schach, Timo Lommatzsch (Hrsg.) |
210 | $a Wiesbaden $c Springer Gabler $d 2018 | |
215 | $a 313 s. | |
610 | 1- | $9 eu_un_auth*h0003211 $a marketing |
610 | 1- | $9 eu_un_auth*0057282 $a médiá sociálne |
610 | 1- | $9 eu_un_auth*h0001691 $a digitalizácia |
610 | 1- | $9 eu_un_auth*h0002808 $a komunikácia |
610 | 1- | $9 eu_un_auth*h0001713 $a diskusia |
610 | 1- | $9 eu_un_auth*h0003340 $a mienka verejná |
610 | 1- | $9 eu_un_auth*h0005048 $a produkty |
610 | 1- | $9 eu_un_auth*0070831 $a blogy |
610 | 1- | $9 eu_un_auth*h0005138 $a propagácia |
610 | 1- | $9 eu_un_auth*h0006357 $a štúdie prípadové |
675 | $a 339.138 $v 1. stred. $z slo $T . $3 eu_un_auth*h0000183 $x Marketing | |
702 | -1 | $3 eu_un_auth*0080103 $a Schach $b Annika $4 340 |
702 | -1 | $3 eu_un_auth*0079776 $a Lommatzsch $b Timo $4 340 |
801 | -0 | $a SK $b BA004 $c 20201027 $g AACR2 |