1. Marketing
Title | Marketing : Grundlagen der Absatzpolitik |
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Author info | Heribert Meffert |
Author | Meffert Heribert |
Issue data | Wiesbaden : Gabler , 1991. - 740 s. |
Issue | 7. überarb. und erw. Aufl. |
ISBN | 3-409-69014-X |
Document kind | monographs |
Language | German |
Country of Edition | Germany |
systematics | 339.138 - Marketing |
Keywords | odbyt * marketing * štúdie prípadové * výskum trhu * ceny * logistika * reklama * predaj |
Database | BOOKS |
Copy count | 1, currently available 1, at library only 0 |
Call number | 669636 |