1. Marketing
Info | RETRO-CATALOGUING - SHORT RECORD |
---|---|
Title | Marketing : Concepts and Strategies |
Author info | William M. Pride, O.C. Ferrell |
Author | Pride William M. |
Co-authors | Ferrell O. C. |
Issue data | Boston : Houghton Mifflin Company , 1989. - 124 s. |
Issue | 6. ed. |
Document kind | textbooks |
Language | English |
Country of Edition | United States of America |
systematics | 339.138 - Marketing |
Database | BOOKS |
Copy count | 2, currently available 2, at library only 0 |
Call number | 652514, 652515 |