1. Marketing research
| SYS | 0010277 | |
|---|---|---|
| LBL | 01756nam$$2200493$$$450$ | |
| 005 | 20220906105928.3 | |
| 010 | $a 0-471-45168-1 | |
| 100 | $a 20040603dłłłłłłłłm$$y0sloc0103$$$$ba | |
| 101 | 0- | $a eng |
| 200 | 1- | $a Marketing research $f David A. Aaker, V. Kumar, George S. Day |
| 205 | $a 8. ed. | |
| 210 | $a Hoboken $c John Wiley & Sons, Inc. $d 2004 | |
| 215 | $a 774 s. | |
| 610 | 1- | $9 eu_un_auth*h0003211 $a marketing |
| 610 | 1- | $9 eu_un_auth*h0007184 $a výskum |
| 610 | 1- | $9 eu_un_auth*h0002510 $a inteligencia |
| 610 | 1- | $9 eu_un_auth*h0001612 $a dáta |
| 610 | 1- | $9 eu_un_auth*h0001109 $a analýzy |
| 610 | 1- | $9 eu_un_auth*h0006515 $a teória štatistiky |
| 610 | 1- | $9 eu_un_auth*h0002407 $a hypotézy |
| 610 | 1- | $9 eu_un_auth*h0002923 $a korelácia |
| 610 | 1- | $9 eu_un_auth*h0005291 $a regresia |
| 610 | 1- | $9 eu_un_auth*h0003777 $a obchod elektronický |
| 675 | $a 339.138 $v 1. stred. $z slo $T . $3 eu_un_auth*h0000183 $x Marketing | |
| 700 | -1 | $3 eu_un_auth*p0046045 $a Aaker $b David A. $4 070 |
| 701 | -1 | $3 eu_un_auth*p0006878 $a Kumar $b V. $4 070 |
| 701 | -1 | $3 eu_un_auth*p0022217 $a Day $b George S. $4 070 |
| 801 | -0 | $a SK $b BA004 $c 20040603 $g AACR2 |