1. The Influence of Age and Gender on Customers’ Expectations towards Marketing Communications
:HEIDEN, Sandra. The Influence of Age and Gender on Customers’ Expectations towards Marketing Communications. In AD ALTA : journal of interdisciplinary research. - Hradec Králové : MAGNANIMITAS, 2014. ISSN 2464-6733, 2014, vol. 4, no. 1, pp. 25-27.