1. Designing Brand Identity
| SYS | 0306857 | |
|---|---|---|
| LBL | 00000nam--22^^^^^---450- | |
| 005 | 20250207194129.8 | |
| 010 | $a 9781119984825 $b (e-ISBN) | |
| 100 | $a 20250205d2024łłłłm--y0sloc0103----ba | |
| 101 | 0- | $a eng |
| 102 | $a US | |
| 200 | 1- | $a Designing Brand Identity $b elektronický zdroj $e A Comprehensive Guide to the World of Brands and Branding $f Alina Wheeler, Rob Meyerson |
| 205 | $a 6th Edition | |
| 210 | $a Hoboken $c Wiley $d 2024 | |
| 215 | $a 332 s. | |
| 300 | $a ProQuest e-books. | |
| 610 | 1- | $9 eu_un_auth*0057589 $a budovanie značky |
| 610 | 1- | $9 eu_un_auth*0053088 $a značky |
| 610 | 1- | $9 eu_un_auth*h0002410 $a identita |
| 610 | 1- | $9 eu_un_auth*h0006034 $a stratégia marketingová |
| 610 | 1- | $9 eu_un_auth*h0005305 $a reklama |
| 610 | 1- | $9 eu_un_auth*h0002981 $a kultúra podniková |
| 610 | 1- | $9 eu_un_auth*0061117 $a aplikácie mobilné |
| 610 | 1- | $9 eu_un_auth*0057282 $a médiá sociálne |
| 610 | 1- | $9 eu_un_auth*h0001726 $a dizajn |
| 610 | 1- | $9 eu_un_auth*0084076 $a dizajn produktový |
| 610 | 1- | $9 eu_un_auth*h0003763 $a obaly |
| 610 | 1- | $9 eu_un_auth*h0006357 $a štúdie prípadové |
| 675 | $a 339.138 $v 1. stred. $z slo $T . $3 eu_un_auth*h0000183 $x Marketing | |
| 700 | -1 | $3 eu_un_auth*0093801 $a Wheeler $b Alina $4 070 |
| 701 | -1 | $3 eu_un_auth*0093802 $a Meyerson $b Rob $4 070 |
| 801 | -0 | $a SK $b BA004 $c 20250205 $g AACR2 |
| 856 | 4- | $u https://ebookcentral.proquest.com/lib/euba-ebooks/detail.action?docID=31064160 |