1. Selektivní propagace
| Title | Selektivní propagace |
|---|---|
| Author info | Hans Mühlbacher, Prekl. Dagmar Petrová-Skalková |
| Author | Mühlbacher Hans |
| Another authors | Petrová-Skalková Dagmar (Translator) |
| Issue data | Praha : BaBtext , 1993. - 288 s. |
| Issue | 1. vyd. |
| Edition | Univerzitní edice , U 04 |
| ISBN | 80-901444-6-2 |
| Document kind | monographs |
| Language | Czech |
| Country of Edition | Czech Republic |
| systematics | 659.1 - Propagácia. Reklama |
| Keywords | reklama * propagácia * komunikácia |
| Database | BOOKS |
| Copy count | 1, currently available 1, at library only 0 |
| Call number | 704832 |