1. Analysis of Prices of Print Advertising and the Effectiveness of Print Advertising on Readers
:KALINOVÁ, Eva - HORÁK, Jakub - PEŠKOVÁ, Eliška. Analysis of Prices of Print Advertising and the Effectiveness of Print Advertising on Readers. In Acta oeconomica Universitatis Selye : International Scientific Journal. - Komárno : Univerzita J. Selyeho v Komárne, 2021. ISSN 1338-6581, 2021, vol. 10, no. 2, pp. 25-46 online.
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