Search results
- COUGHLAN, Anne T. Marketing channels. 7th ed. Upper Saddle River : Pearson/Prentice Hall, 2006. xxii, 602 s. ISBN 0-13-191346-8. [Copy count : 1, currently available 0, at library only 1]
book
- BRIDGES, E. - COUGHLAN, Anne T. - KALISH, S. New technology adoption in an innovative marketplace: micro and macro- level decision making models. In International Journal of Forecasting, 1991, roč. 7, č. 3, s. 257-270.
article